The wide range of materials, colours and finishes which accompany each fixtures and fittings system bear witness to our desire to create truly unique designs every time. Spaces in which commercial display requirements communicate with a wide range of possible colours, enhancing product visibility and marking out certain product areas of particular interest. The shop can therefore use the world of materials to set its own style and create a pleasant buying experience.
Kohl Visual System was designed in response to visual merchandising in the pharmacy: in fact, all our fixtures and fittings solutions are based on the need for an effective product display from a commercial point of view.
The colours, materials and finishes were selected to create an extensive catalogue offering a high degree of flexibility and customisation. Graphics and signs are part of coherent systems in which texts, pictograms and evocative images are used to create a high visual impact environment, able to display goods in the most effective and surprising way and in which it is easy to find one's way around.
The segmentation of the offer requires the use of clear and easily legible signs, which help customers find their way around and send them quickly towards the products they are looking for. Texts, pictograms and evocative images provide a great opportunity for integrated communication and help create a highly contemporary and customised atmosphere.